Simplifying the Conversation Around Generational Wealth
Talking about money is one thing. Understanding a family's philosophy of wealth to build an enduring, actionable plan—well, that’s another. Yet, it's the best way to start the conversation about generational wealth.
Sometimes, clients who’ve built their success from the ground up struggle to communicate their values, wishes, or long-term vision to the next generation. As financial advisors, estate attorneys, and CPAs, you often have to balance the technically complex with the deeply personal nature of legacy.
In this month's Harvest Newsletter, we encourage you to adopt a different approach to these conversations. Instead of diving straight into technical planning, start by asking something simple:
“What does success look like for your family two generations from now?”
When clients take time to reflect on their ‘why,’ the planning that follows—whether it involves a directed trust, charitable trust, or generational transfer strategy—becomes more thoughtful, intentional, and easier to shape.
Consider these questions to help spark the conversations in your own practice.
“What values do you want your family to carry forward?” – This helps align investment and wealth strategies with the client’s personal legacy.
“If you had to explain your wealth philosophy in one sentence, what would it be?” - This encourages clarity and gives advisors a north star to guide ongoing planning.
“What do you want your planning to stand for and what conversations have you had—or avoided—with your heirs about wealth?” – This invites reflection, uncovers communication gaps, and creates space for proactive legacy planning.
At Wealth Advisors Trust Company, we strive to enhance and expand the client-advisor relationship with customized trust solutions. If you're looking to bring clarity to complexity, let’s connect and work together to turn your growth into a full harvest.
Christopher Holtby, Principal & National Business Development Manager
Ruben Batth, Relationship & Business Development Manager
…because YOU expect more.
Disclosures Please be advised that nothing in this newsletter may be interpreted as legal advice specific to any one individual or situation. For specific recommendations that pertain to you, it’s best to consult with a legal advisor.
